Which Union Ministry published the 'Endorsements Know-hows!' guide for social media influencers, celebrities, and virtual influencers?.
Ministry of Consumer Affairs, Food and Public Distribution.
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A guide titled "Endorsements Know-hows!" was published by the Department of Consumer Affairs under the Ministry of Consumer Affairs, Food, and Public Distribution for celebrities, influencers, and virtual influencers on social media platforms. The goal of the manual is to prevent people from misleading their audiences when endorsing goods or services. Additionally, it confirms that they adhere to the Consumer Protection Act and any relevant laws or regulations.
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